Four Way Test

One of the most widely printed and quoted statements of business ethics in the world is The 4-Way Test. It was created by Rotarian Herbert J. Taylor in 1932 when he was asked to take charge of the Chicago based Club Aluminum Company, which was facing bankruptcy. Herbert looked for a way to save the company, which was mired in depression caused financial difficulties. He drew up a 24-word code of ethics for all employees to follow in their business and professional lives. The 4-Way Test became a guide for sales, production, advertising, and all relations with dealers and customers, and the survival of the company was credited to this simple philosophy.

Herbert Taylor became president of Rotary International during 1954-1955. The 4-Way Test was adopted by Rotary in 1943 and has been translated into more than 100 languages and published in thousands of ways. The message should be known and followed by all Rotarians. "Of the things we think, say or do:

  1. Is it the TRUTH?
  2. Is it FAIR to all concerned?
  3. Will it build GOODWILL and BETTER FRIENDSHIPS?
  4. Will it be BENEFICIAL to all Concerned?